Articles
Articles on Vehicle Wraps and Out of Home Advertising
The Arbitron Outdoor Study
Learn more about out-of-home medias like vehicle wraps and who is reached by them, the consumers spending habits and their exposure to other media like local TV and newspapers.
Drive Up Business Profits with Vehicle Wraps by Patricia Schaefer
Patricia talks to business and franchise owners about the increase in sales
their vehicle wraps have brought them.
Lookin' good! When fleet management decides to prominently put its
name
or company logo on the... By Bob Deierlein
Bob writes about vehicle graphics impressions on consumers.
91 percent of all people notice the words and pictures displayed on trucks.
98 percent of all people surveyed felt that graphic advertising on trucks created a positive image for the advertiser.
Orange County, Florida AADT (Annual Average Daily Traffic) Count
Ever Wonder Just how many people drive on I-4 in Orange County
every day?
In 2006 average was about 185,000 trips per day.
Just think about how many people would see your
vehicle wrap if you were right there beside them in rush hour traffic.